As a key consultant for the Emmy-winning Netflix anthology Love, Death + Robots Volume 3, I spearheaded the community and operations strategy for the innovative 'Love, Death + Art' NFT project. This involved managing a global digital scavenger hunt where 9 unique QR codes, hidden within episodes and physical locations like Times Square, allowed fans to mint exclusive artworks. I led the community engagement efforts across multiple platforms, fostering excitement and managing the large influx of users participating in the mint.
Campaign Impact
Key Achievements
- •Spearheaded the 'Love, Death + Art' NFT campaign, resulting in 131,690 artworks minted.
- •Managed community engagement strategies reaching 682,000 users globally.
- •Contributed to campaign success generating 92 million site views.
- •Fostered a vibrant community of 32,200 unique NFT holders.
- •Oversaw operational aspects of the NFT minting process on the Ethereum network.
- •Developed and executed growth strategies that significantly increased online presence during the campaign.
About the Show
Emmy-winning animated anthology Love, Death + Robots returns with a third volume executive produced by Tim Miller (Deadpool, Terminator: Dark Fate) and David Fincher (MINDHUNTER, Mank). Terror, imagination and beauty combine in new episodes which stretch from uncovering an ancient evil to a comedic apocalypse, telling startling short stories of fantasy, horror and science-fiction with trademark wit and visual invention.
